Will It Fly? How to Know if Your New Business Idea Has Wings...Before You Take the Leap

Auteur: McKnight, Thomas
Editeur: Pearson Education (US)
Introduces the Innovator's Scorecard, a practical tool for assessing and refining business ideas. This book addresses 44 key facets of business success, from market demand to competition, pricing to management competence, finance to exit strategies.

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Introduces the Innovator's Scorecard, a practical tool for assessing and refining business ideas. This book addresses 44 key facets of business success, from market demand to competition, pricing to management competence, finance to exit strategies.
ISBN / EAN 9780130462213
Auteur McKnight, Thomas
Editeur Pearson Education (US)