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Quintessence of Strategic Management
The Quintessence of Strategic Management provides a basic understanding of strategic management. Readers will find the most important strategy tools, how they interact, and a synthesis of the respective original literature on the subject.
680,00 DH
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The Quintessence of Strategic Management provides a basic understanding of strategic management. Readers will find the most important strategy tools, how they interact, and a synthesis of the respective original literature on the subject.
| ISBN / EAN | 9783662484890 |
|---|---|
| Auteur | Kotler, Philip |
| Editeur | Springer-Verlag Berlin and Heidelberg GmbH & Co. KG |