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Predicting and Changing Behavior
Describes the reasoned action approach, an integrative framework for the prediction and change of human social behavior. This book provides a review of relevant research and provides methodological and conceptual tools for the prediction and explanation of social behavior and for designing behavior change interventions.
1 200,00 DH
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Describes the reasoned action approach, an integrative framework for the prediction and change of human social behavior. This book provides a review of relevant research and provides methodological and conceptual tools for the prediction and explanation of social behavior and for designing behavior change interventions.
| ISBN / EAN | 9780805859249 |
|---|---|
| Auteur | Fishbein, Martin (University of Pennsylvania, USA) |
| Editeur | Taylor & Francis Inc |