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Pictorial Metaphor in Advertising
In this exciting study Forceville provides us with a method of detecting the metaphors which exist within pictures and especially advertising.
1 640,00 DH
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In this exciting study Forceville provides us with a method of detecting the metaphors which exist within pictures and especially advertising.
ISBN / EAN | 9780415128681 |
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Auteur | Forceville, Charles |
Editeur | Taylor & Francis Ltd |