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Marketing to the Mind
A practical and engrossing book for the advertising and marketing community, and for teachers, consultants, and students too. Maddock and Fulton introduce a third dimension to marketing and a completely new marketing theory based totally upon unconscious motivation.
850,00 DH
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A practical and engrossing book for the advertising and marketing community, and for teachers, consultants, and students too. Maddock and Fulton introduce a third dimension to marketing and a completely new marketing theory based totally upon unconscious motivation.
ISBN / EAN | 9781567200317 |
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Auteur | Fulton, Richard L. |
Editeur | ABC-CLIO |