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Management of Intangibles
This comprehensive volume provides an integrated and original approach to intangible resource management, and an evaluation of their contribution to the establishment of competitive advantage in the market place.
1 640,00 DH
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This comprehensive volume provides an integrated and original approach to intangible resource management, and an evaluation of their contribution to the establishment of competitive advantage in the market place.
| ISBN / EAN | 9780415224932 |
|---|---|
| Auteur | Bounfour, Ahmed |
| Editeur | Taylor & Francis Ltd |