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Integrated Value Management
Takes a fresh approach to corporate strategy. This book presents an European perspective against the more commonly found American approach to management, and backs this up through the selection of case studies which illustrate the theories. It exemplifies theory through easily understood practical examples emphasising application.
1 420,00 DH
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Takes a fresh approach to corporate strategy. This book presents an European perspective against the more commonly found American approach to management, and backs this up through the selection of case studies which illustrate the theories. It exemplifies theory through easily understood practical examples emphasising application.
| ISBN / EAN | 9781861522405 |
|---|---|
| Auteur | Gomez, Peter (Professor of Strategic Management, University of St. Gallen) |
| Editeur | Cengage Learning EMEA |