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Economics of Business Culture
Mark Casson, a respected economist, sets out in a rigorous but accessible way, the theory that the culture in which a firm operates has a profound effect on its productivity. One of the topics covered by this book - the role of leadership and manipulation of performance in business culture - is very important and has been largely neglected until now.
510,00 DH
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Mark Casson, a respected economist, sets out in a rigorous but accessible way, the theory that the culture in which a firm operates has a profound effect on its productivity. One of the topics covered by this book - the role of leadership and manipulation of performance in business culture - is very important and has been largely neglected until now.
| ISBN / EAN | 9780198283751 |
|---|---|
| Auteur | Casson, Mark (Professor of Economics, Professor of Economics, University of Reading) |
| Editeur | Oxford University Press |