Innovation Management

Auteur: Goffin, Keith (Cranfield School of Management, UK)
Editeur: Bloomsbury Publishing PLC
The new edition of this highly successful textbook draws on the authors' extensive industry experience and academic research to provide a concise and practical approach to developing and implementing strategies.

En stock

The new edition of this highly successful textbook draws on the authors' extensive industry experience and academic research to provide a concise and practical approach to developing and implementing strategies.
ISBN / EAN 9781137373434
Prix remisé 715,00 DH
Auteur Goffin, Keith (Cranfield School of Management, UK)
Editeur Bloomsbury Publishing PLC