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Benchmarking in Association Management
Provides benchmarking data for the following functional areas: membership; component relations; marketing and communications; public relations; meetings; professional development, education, and learning; credentialing; and publications.
630,00 DH
En stock
Provides benchmarking data for the following functional areas: membership; component relations; marketing and communications; public relations; meetings; professional development, education, and learning; credentialing; and publications.
| ISBN / EAN | 9780880344012 |
|---|---|
| Auteur | ASAE Research |
| Editeur | Association Management Press,U.S. |